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% CONTENTS | ISSUE 350, January 2024
COVER STORY
2023 was a difficult year for Vietnam, with a number of
economic indicators falling short of levels posted in 2022.
While certain macro indicators were in good shape, such
as inflation, major balances, monetary and foreign
exchange markets, and interest rates, growth fell short of
targets while trade slipped amid the ongoing global turmoil.
The uncertainties will continue into 2024, and while the
government has shown itself capable of steadying the
ship, there are many factors outside of its control that will
have an influence on Vietnam’s economic performance
over the next 12 months.
DIGITAL BIZ
Editor’s letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Thriving together South Korean startups like what they see in
TOP 10 ECONOMIC EVENTS IN 2024
VET chooses key happenings throughout the year . . . . . . . . . . . . . . . . . . . . . . . . .4 Vietnam . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .38
AT A GLANCE
Leading news from the month at a glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20 PROPERTY
AMBASSADOR TALK Continued influx Hanoi’s retail market welcoming major foreign
Stronger than ever H.E Andrew Goledzinowski, Ambassador of
brands . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .40
Australia to Vietnam . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22
Intelligent living Many moves afoot to develop smart cities around
BUSINESS REPORTS
Back to basics; Key part to play; Growing appetite; Bold ap- Vietnam . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .42
proach . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24
BANKING & FINANCE CORPORATE NEWS
Issues in transition Vietnam’s move to Open Banking involves cer- What’s happening in the world of business . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .44
tain considerations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .32
ANALYSIS
Seeking value propositions McKinsey & Company on changing
FMCG shopping habits around Asia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34
Hot on the heels JS Park from HSBC Vietnam looks at efforts to
stay abreast of global developments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36 Statistics Updated economic figures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .46
PICTURES BY TRAN VIET TU AN , DESIGN BY VET MEDIA
VIETN AM ECONOMIC TIMES
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ISSN 2734 - 9683 - LICENCE No. 272/GP-BTTTT ON JUNE 26, 2020, PUBLISHED MONTHLY BY THE VIETNAM ECONOMIC ASSOCIATION, PRODUCED IN VIETNAM AND PRINTED AT TIEN PHONG PRINTING AND COMMERCE JOINT STOCK COMPANY. © ALL RIGHTS RESERVED
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