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BUSINESS REPORT
         BUSINESS REPORT





         Active engagement

         Recent developments in global rice markets are seen as a major opportunity
         for Vietnam’s exports but exporters must be fully on board.

         By VU KHUE


                 r. Nguyen Anh Son, Director   Its rice exports set a record in 2023, with   is therefore crucial for the government to
                 General of the Department of   shipments of more than 8.1 million tons   make greater efforts, while rice exporters
         M Import and Export at the Min-    and revenue of $4.78 billion, a 36.6 per   must be proactive in research, closely
         istry of Industry and Trade (MoIT), told   cent increase in value compared to 2022.   monitor the market, and ensure sustainable
         an online conference with Vietnamese   It was also the highest volume for many   and effective operations.
         trade representatives held by the Ministry   years, indicating rapid growth and sig-
         on February 29 that Vietnam is one of the   nificant transformation in both production   Growing markets
         three largest rice exporters in the world,   and exports.                To develop rice export markets, Mr.
         accounting for approximately 15 per cent   Mr. Nguyen Ngoc Nam, President of   Nam proposed that the Ministry of Indus-
         of the global total. Therefore, he went on,   the Vietnam Food Association, quoted   try and Trade (MoIT) provide timely
         any changes in policy, fluctuations in supply   data from the US Department of Agri-  information on export figures as a basis
         and demand, and price trends in importing   culture in saying that Vietnam was ranked   for relevant parties to balance supply and
         countries will directly affect its rice sector.   third after India (17.5 million tons) and   demand more effectively; intensify
                                            Thailand (8.8 million tons) in terms of   research into the market, with assessments
                                            rice exports globally in 2023. This is a   and forecasts on import needs and the
         Major export potential
           Vietnam’s rice industry has enhanced   remarkable achievement for the country’s   capacity to conduct marketing promotion
         its profile and expanded its markets to   rice sector, affirming its status as one of   activities in import markets; and provide
         over 180 countries and territories. Of par-  the world’s top 3 exporters.   updated information for the Association
         ticular note, challenging destinations such   Alongside these achievements, however,   and exporters to prepare trade strategies
         as Europe, the US, South Korea, Australia,   Mr. Nam also pointed out that the prof-  and export plans. At the same time, nego-
         and the Middle East have shown a pref-  itability of rice exporters remains relatively   tiations must be conducted and prefer-
         erence for high-quality rice from Vietnam.   low due to rising production costs and   ential trade agreements with potential
                                            service fees, which pushes up overall costs   export markets signed, and reviews con-
                                            in the domestic market.            ducted of existing agreements to ask part-
                                               In terms of exports, he predicts that
                                            the market will become more vibrant as
                                            demand from major markets such as
                                            Indonesia, the Philippines, Malaysia,
                                            China, and Africa increases due to con-
                                            cerns about a prolonged El Nino weather
                                            pattern until the middle of the year. Based
                                            on such developments, the Vietnam Food
                                            Association plans to export approximately
                                            6.5 million tons of rice this year.
                                               Despite the global challenges, Mr. Son
          “The market will become more      believes that rice exports have exhibited
          vibrant as demand from major      positive signs in the early months of 2024.
          markets such as Indonesia, the    Specifically, in January, rice exports stood
                                            at $362 million, an increase of 7 per cent
          Philippines, Malaysia, China, and
                                            compared to the same period last year.
          Africa increases due to concerns   Additionally, according to several forecasts,
          about a prolonged El Nino weather   rice prices will continue to rise throughout
                                            the year due to supply constraints.
          pattern until the middle of the
                                               “The market is expected to tighten at
          year. Based on such               the beginning of the year due to existing
          developments, the Vietnam Food    export restrictions in India,” he com-
                                            mented, adding that the start of the El
          Association plans to export
                                            Nino weather pattern and the potential
          approximately 6.5 million tons of   impact of this phenomenon on key rice-
          rice this year.”                  growing areas have further raised concerns
                                            about supply. At the same time, he empha-
          Mr. Nguyen Ngoc Nam               sized that this presents a great opportunity
          President of the Vietnam Food Association
                                            for the rice industry and businesses in
                                            Vietnam. However, he added, opportunities
                                            are always accompanied by challenges. It


         36    Vietnam Economic Times    April 2024                                                  en.vneconomy.vn
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